{"id":8869,"date":"2024-02-20T15:37:18","date_gmt":"2024-02-20T08:37:18","guid":{"rendered":"https:\/\/lagikreatif.com\/?p=8869"},"modified":"2024-02-20T15:37:18","modified_gmt":"2024-02-20T08:37:18","slug":"7-rekomendasi-tools-yang-wajib-dikuasai-oleh-content-marketers","status":"publish","type":"post","link":"https:\/\/lagikreatif.com\/en\/7-rekomendasi-tools-yang-wajib-dikuasai-oleh-content-marketers\/","title":{"rendered":"7 Rekomendasi Tools yang Wajib Dikuasai Oleh Content Marketers"},"content":{"rendered":"

Pemasaran Digital saat ini menjadi suatu keharusan bagi perkembangan bisnis. Contoh paling sederhana dari kegiatan pemasaran digital melibatkan keberadaan situs web dan media sosial sebagai strategi utamanya. Seperti halnya pekerjaan lain, dukungan dari berbagai alat sangat diperlukan untuk melancarkan dan mempermudah kegiatan pemasaran digital<\/a>. Alat-alat tersebut tidak hanya terbatas pada platform iklan<\/a>, melainkan juga mencakup alat-alat yang digunakan untuk melakukan penelitian dan analisis. Berikut 7 rekomendasi tools yang harus dikuasai oleh seorang content marketers :<\/p>\n

    \n
  1. \n

    Trello<\/h3>\n

    Trello adalah aplikasi kolaborasi yang memungkinkan Anda mengatur berbagai proyek di satu tempat. Dengannya, semua orang yang terlibat dalam proyek tersebut dapat melihat apa yang sedang dikerjakan, siapa yang mengerjakannya, dan sejauh mana proyek tersebut telah berkembang.
    \nBeberapa fitur Trello termasuk papan, kartu, daftar, menu, dan lainnya, dan dapat digunakan untuk mengawasi, bekerja sama, dan memberitahu Anda tentang batas waktu proyek yang harus diselesaikan.<\/li>\n

  2. \n

    Canva<\/h3>\n

    Untuk menjadi seorang pemasaran digital , Anda harus siap menghadapi situasi apa pun dan memiliki keterampilan tambahan, seperti desain. Anda hanya perlu menggunakan alat yang disebut Canva untuk membuat desain; Anda tidak perlu pengalaman dengan Photoshop atau Illustrator.
    \nCanva adalah alat desain yang sangat mudah digunakan dengan banyak fitur. Banyak template yang dapat digunakan segera tersedia di Canva. Canva tidak hanya dapat digunakan untuk mendesain konten; itu juga dapat digunakan untuk membuat halaman arahan , konten kalender , PowerPoint, dan banyak lagi. Yang lebih menarik lagi, itu dapat berinteraksi dengan berbagai platform lainnya.<\/li>\n

  3. \n

    Google Trend<\/h3>\n

    Anda lagi kehabisan ide untuk konten? Alternatifnya, apakah Anda ingin mengetahui tren yang sedang terjadi saat ini atau beberapa bulan sebelumnya? Google Trends, salah satu alat gratis Google, tersedia untuk Anda.
    \nGoogle Trends adalah fitur tren pencarian yang bermanfaat yang memungkinkan Anda mencari atau membandingkan kata kunci. Ini menunjukkan seberapa sering istilah tertentu dimasukkan ke mesin pencari Google dibandingkan dengan total volume pencarian situs dalam jangka waktu tertentu.<\/li>\n

  4. \n

    Mailchimp<\/h3>\n

    Untuk mengatur dan mengotomatisasi kampanye pemasaran digital , Anda dapat menggunakan MailChimp, salah satu alat pemasaran digital terbaik untuk melacak lalu lintas dan meningkatkan kampanye.
    \nSelain itu, karena alat-alat ini dapat berinteraksi dengan platform lainnya, mereka cukup efektif untuk mengelola kampanye email marketing.<\/li>\n

  5. \n

    Hootsuite<\/h3>\n

    Hootsuite adalah alat yang bagus untuk manajemen media sosial jika Anda mengelola lebih dari satu platform. Ini adalah alat manajemen media sosial dengan fitur yang membantu perencanaan, penjadwalan, dan sindikasi posting sosial. Fitur utamanya termasuk penjadwalan otomatis, pemantauan media sosial, pelaporan kinerja, tugas manajemen dasar, dan banyak lagi.
    \nTools Hootsuite dapat digunakan bersama dengan Facebook, Twitter, LinkedIn, Foursquare, MySpace, dan WordPress.<\/li>\n

  6. \n

    Google Analytic<\/h3>\n

    Google Analytics adalah salah satu alat pemasaran digital yang paling berguna. Ini memungkinkan Anda melacak dan menyiarkan kampanye dan strategi pemasaran digital yang Anda jalankan dengan menggunakan berbagai macam data yang diambil dari saluran pemasaran digital yang Anda gunakan.
    \nGoogle Analytics memiliki kemampuan untuk menunjukkan jumlah pengguna yang mengunjungi situs web Anda, dari mana mereka berasal, dan halaman mana yang paling sering mereka kunjungi. Selain itu, Anda dapat mengatur target untuk melacak konversi, menyempurnakan persiapan e-commerce, dan melacak peristiwa untuk melacak interaksi pengguna.<\/li>\n

  7. \n

    Search Console<\/h3>\n

    Google Search Console adalah alat gratis yang disediakan oleh Google yang juga membantu pengguna mengukur lalu lintas situs web. Berbeda dengan Google Analytics yang digunakan untuk semua kampanye organik dan non-organik, Google Search Console menawarkan petunjuk tentang bagaimana kinerja situs web dalam pencarian organik dan bagaimana mengubah indeks situs. Selain itu, tools ini menunjukkan kinerja kata kunci dan memperbaiki masalah teknik website.<\/li>\n<\/ol>\n

    Know more about branding, digital marketing, social media marketing and website services. Contact More Creative, we are ready to help you! https:\/\/lagikreatif.com\/kontak\/<\/a><\/p>","protected":false},"excerpt":{"rendered":"

    Pemasaran Digital saat ini menjadi suatu keharusan bagi perkembangan bisnis. Contoh paling sederhana dari kegiatan pemasaran digital melibatkan keberadaan situs web dan media sosial sebagai strategi utamanya. Seperti halnya pekerjaan lain, dukungan dari berbagai alat sangat diperlukan untuk melancarkan dan mempermudah kegiatan pemasaran digital. Alat-alat tersebut tidak hanya terbatas pada platform iklan, melainkan juga mencakup […]<\/p>\n","protected":false},"author":6,"featured_media":8870,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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